Cost Per Click

Pay Per Click Services – Ad Campaigns Can Increase Your Sales!

If you are a business owner who has been in business for a long time, you most likely heard or advertised using a traditional media like the newspaper or the Yellow Pages. However, in the last decade, things have change quite a bit. Google has revolutionized the way people look for a service or product and if you don’t have a strong digital presence you are missing out and your business will not be found by most potential clients. Be…

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Google Quality Score and Bids – Save Money on Adwords

Did you ever ask yourself why your AdWords bids are going thru the roof? Maybe you should improve your Quality Score. How to improve your Google Quality Score? Categorize your Ad Groups, optimize your landing page, and improve your ads. Categorize your ad groups inside your campaign. Let’s say that you offer life and health insurance plans. Well, you should create to different ad groups, one for the life insurance keywords and one for the health insurance keywords, instead of…

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